About Community Clash
Healthiest city wins.
You play the cards.
Community Clash is an online card game that engages you in a discovery of your community's health and well-being status, and lets you see how it compares to other communities in a head-to-head clash. Play endless hands, exploring different metrics and locations each time, and share key victories with your friends. You can also personalize the experience by getting your own well-being score and using it in the clashes.
“Our goal was to create a fun way to interact with data and, along the way, learn something about yourself, your friends and your community that might motivate you to act.” - Chris Cartter, General Manager
Why We Created Community Clash
Community Clash was created in response to a White House led challenge, the Community Health Data Initiative (CHDI). CHDI is “a public-private collaboration that is encouraging innovators to utilize community health data to develop applications that help raise awareness of community health performance and spark action to improve health.”
Not surprisingly, our solution was to create a game! Community Clash is a health data game designed to take your typical “wall of statistics” and make it easy to discover the meaning of the health metrics that characterize communities.
“Gaming provides an interactive framework to process information that can be applied to almost anything.” - Trapper Markelz, Head of Product
When we started, we had lots of questions. Can we help you remember the obesity, smoking, motor vehicle accident rate of your community? Can we create an educational tool that's also interactive and involves your friends and family? Can we decipher a mash-up of health data to get to the root of interesting, compelling information? Can we inspire you to DO something!
You play the cards!
Who Created Community Clash
The MeYou Health product team in collaboration with our parent company, Healthways, developed Community Clash. We also leaned heavily on some very talented design and engineering help. Here are the players:
MeYou Health is a well-being company dedicated to engaging, educating and empowering people to pursue, achieve and maintain a healthy life. MeYou Health’s products help people effectively engage their social networks for support, while creating fun Web and mobile experiences that encourage people to become mindful of the small actions they can accomplish every day. MeYou Health was launched in September 2009 as a wholly owned subsidiary of Healthways.
Healthways (Nasdaq: HWAY) is the leading provider of specialized comprehensive solutions to help millions of people maintain or improve their health and well-being and, as a result, reduce overall costs. Healthways' solutions are designed to help healthy individuals stay healthy, mitigate and slow the progression to disease associated with family or lifestyle risk factors and promote the best possible health for those already affected by disease. For more information, please visit www.healthways.com.
Involutions Studios creates exceptional web, mobile and desktop apps. Their clients include Apple, Microsoft, Oracle, AstraZeneca, Shutterfly, BarackObama.com, Medicare.gov, McAfee, PayPal and Yahoo. For more information, visit www.goinvo.com.
Sources of Data for Community Clash
The WBI is the official statistic of the pulse of well-being in America. Based on a national survey completed each day by Gallup of 1,000 individuals, the WBI is comprised of 6 areas of interest: Life Evaluation, Healthy Behaviors, Emotional Health, Physical Health, Work Evaluation and Basic Access. The WBI serves as a benchmark and comparison metric for communities, states, researchers and policy makers. WBI data for Community Clash was calculated at the county and state level by MeYou Health from Gallup-Healthways Well-Being Index 2009 and 2010 survey data.
The Healthways Well-Being AssessmentSM (WBA)The WBA is a NCQA-accredited survey of individual well-being that provides a baseline measure, produces a personal Healthways Well-Being PlanSM (WBP), and allows for regular evaluation of progress toward well-being improvement. The output of the WBA can also be aggregated and used by organizations and communities to guide them in their efforts to create environments that support general well-being improvement across their workforce and population, as well as driving the stable of Healthways well-being improvement solutions. The WBA encompasses the Gallup-Healthways Well-Being IndexTM and also includes a more detailed assessment of health risks and productivity impact.
Community Health Indicators
The percentage of adults reporting no participation in any leisure-time physical activities or exercises in the past month. From the Community Health Status Indicators Report, Risk Factors for Premature Death, which relies on data from the Behavioral Risk Factor Surveillance System (BRFSS).
CHSI Report: http://www.communityhealth.hhs.gov/
BRFSS: http://www.cdc.gov/BRFSS/
The percentage of adults reporting an average fruit and vegetable consumption of less than 5 servings per day. From the Community Health Status Indicators Report, Risk Factors for Premature Death, which relies on data from the Behavioral Risk Factor Surveillance System (BRFSS).
CHSI Report: http://www.communityhealth.hhs.gov/
BRFSS: http://www.cdc.gov/BRFSS/
The calculated percentage of adults at risk for health problems related to being overweight, based on body mass index (BMI). A BMI of 30.0 or greater is considered obese. To calculate BMI, multiply weight in pounds by 703 and divide the result by height (in inches) squared. From the Community Health Status Indicators Report, Risk Factors for Premature Death, which relies on data from the Behavioral Risk Factor Surveillance System (BRFSS).
CHSI Report: http://www.communityhealth.hhs.gov/
BRFSS: http://www.cdc.gov/BRFSS/
The percentage of adults who responded yes to the question, “Have you ever been told by a doctor, nurse, or other health professional that you have high blood pressure?” From the Community Health Status Indicators Report, Risk Factors for Premature Death, which relies on data from the Behavioral Risk Factor Surveillance System (BRFSS).
CHSI Report: http://www.communityhealth.hhs.gov/
BRFSS: http://www.cdc.gov/BRFSS/
The percentage of adults who responded “yes” to the question, “Do you smoke cigarettes now?” From the Community Health Status Indicators Report, Risk Factors for Premature Death, which relies on data from the Behavioral Risk Factor Surveillance System (BRFSS).
CHSI Report: http://www.communityhealth.hhs.gov/
BRFSS: http://www.cdc.gov/BRFSS/
The percentage of adults who responded “yes” to the question, “Have you ever been told by a doctor that you have diabetes?” From the Community Health Status Indicators Report, Risk Factors for Premature Death, which relies on data from the Behavioral Risk Factor Surveillance System (BRFSS).
CHSI Report: http://www.communityhealth.hhs.gov/
BRFSS: http://www.cdc.gov/BRFSS/
The estimated number of uninsured individuals under age 65 in the county in 2006. From the Community Health Status Indicators Report, Access to Care, which relies on data from the U.S. Census Bureau, Small Area Health Insurance Estimates Program (SAHIE).
A percentage score based on total county population is calculated by MeYou Health, and used in place of the original metric provided by the CHSI report.
CHSI Report: http://www.communityhealth.hhs.gov/
SAHIE: http://www.census.gov/did/www/sahie/
An estimate of the number of individuals aged 18 years and older experiencing a major depressive episode during the past year. From the Community Health Status Indicators Report, Vulnerable Populations, which relies on data from the Substance Abuse and Mental Health Services Administration (SAMHSA).
A percentage score based on total county population is calculated by MeYou Health, and used in place of the original metric provided by the CHSI report.
CHSI Report: http://www.communityhealth.hhs.gov/
SAMHSA: http://www.oas.samhsa.gov/
An estimate of the number of individuals aged 12 years and older using illicit drugs within the past month. From the Community Health Status Indicators Report, Vulnerable Populations, which relies on data from the Substance Abuse and Mental Health Services Administration (SAMHSA).
A percentage score based on total county population is calculated by MeYou Health, and used in place of the original metric provided by the CHSI report.
CHSI Report: http://www.communityhealth.hhs.gov/
SAMHSA: http://www.oas.samhsa.gov/
Death due to motor vehicle accidents classified under accidents (unintentional injuries), per 100,000 population. From the Community Health Status Indicators Report, Death Measures, which relies on data from the National Center for Health Statistics (NCHS).
CHSI Report: http://www.communityhealth.hhs.gov/
NCHS: http://www.cdc.gov/nchs/
Death due to assault, per 100,000 population. From the Community Health Status Indicators Report, Death Measures, which relies on data from the National Center for Health Statistics (NCHS).
CHSI Report: http://www.communityhealth.hhs.gov/
NCHS: http://www.cdc.gov/nchs/
The ratio of unemployed to the civilian labor force expressed as a percent. From the Bureau of Labor Statistics, Local Area Unemployment Statistics (LAUS).
LAUS: http://www.bls.gov/lau/
Community Clash: The Story of Making an Online Card Game
To learn more:
The Community Health Data Initiative